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Corporate Profile Module II:

You are to include three independent articles in this section.

Macy’s Company

6 pages long

  1. Discuss corporate ethics. Define business ethics. How does your company approach corporate ethics and what guidelines does it set forth?Does it adhere to what it says?
  2. Discuss the concept of “Corporate Social Responsibility.” Who are the company’s stakeholders? Identify both Primary and Secondary stakeholders. Identify the CEO and include a few sentences about him or her. Include a picture of the CEO. How does your company fulfill its responsibilities to its primary stakeholders—owners, employees, and customers? What approach does it use to CSR—Minimalist, Cynical, Defensive, or Proactive?
  3. Discuss workforce diversity. Define this concept.Why is workforce diversity important? How does your company obtain or try to obtain a diverse workforce? Does it have a diversity policy? What evidence do you find that your company carries out (or fails to carry out) its policy?

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